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How to Craft LinkedIn Message After Networking Event - A Follow-Up Guide
Networking events are a great way to meet new people in your industry, exchange ideas, and make valuable connections.
However, the real value of attending these events lies in what you do after you've made those connections.
Therefore, follow-up messages are crucial to building and maintaining those relationships.
But how to create a follow-up message without hampering the possibility of further cooperation?
Today, we’ll share some tips and tricks to craft a LinkedIn message after the networking event.
In addition, we’ll share a digital solution to level up your networking and follow-up game.
Let’s dive in!
Why Follow-Up After Networking Events?
Same as you are mingling and getting to know other participants at the event, so are the they.
Thus, when the event finishes, your head will be spinning with a significant amount of information, making it impossible to recall all the conversations.
And that’s one of the reasons a follow-up message matters.
It can help you and your speaker remember the details of your conversations.
1. Build and Maintain a Professional Relationship
By sending a well-crafted message, you show that you value the person's time and are interested in developing a professional relationship.
In addition, by adding value to the conversation and staying top of mind, you increase your chances of developing a long-lasting relationship that could be mutually beneficial.
As a result, this can lead to future collaborations, job opportunities, and valuable connections.
2. Demonstrate Professionalism
Following up after a networking event demonstrates professionalism and shows that you take your personal and professional growth seriously.
Furthermore, it shows you are proactive, responsible, and committed to building solid relationships in your industry.
3. Increase Visibility and Opportunity
A follow-up message is also an opportunity to give more information or advice that you may not have had time to discuss at the event.
Therefore, it can increase your visibility and chances of being remembered, and when opportunities arise, you are the first person they think of.
How to Craft a LinkedIn Message After Networking Event in 5 Effective Steps
When crafting your follow-up message, you should consider a few key factors.
1. Be Timely
Timing is everything when it comes to follow-up messages.
You want to strike while the iron is hot, and the memory of your conversation is still fresh in the person's mind.
Ideally, you should send your message within 24-48 hours of meeting the person, increasing the chances of receiving a positive response.
Note: There are also solutions that can help you automate the follow-up process, such as Tapni.
The Tapni app sends your contacts directly to your CRM, enabling you to schedule a follow- up popping up on your phone as a reminder.
This way, you won’t forget to reach out to your new contact.
You only need to schedule a follow-up as a reminder on your phone so you won’t forget to reach your new contact.
Of course, you shouldn’t send connection requests to everyone you meet, but only to those who you had quality one-to-one conversations with.
And I probably can’t emphasize this enough, steer away from those generic connection requests, but send a personalized request.
2. Start With a Personal Touch
Begin your message by mentioning the networking event and the conversation you had with your connection.
Adding details from your discussion conveys that you were not only listening but found the interaction memorable.
Furthermore, it also helps to jog their memory of who you are.
Note: Use the first-name basis when addressing the contact because it will add a friendly tone to the conversation.
3. Keep it Short and Concise
Resist the temptation to write paragraphs detailing your professional journey or ask too many questions at once.
Instead, focus on a short, clear message that sets the stage for future interactions.
4. Provide Value
Don't just send a message to say hello, but rather find an opportunity to provide value within your message.
You can share an interesting article related to your conversation or offer assistance with a specific problem they mentioned during your discussion.
Moreover, it could be an introduction to someone in your network who could be of interest to them.
5. End With a Call to Action
Your message should end with a clear CTA: a request for a meeting, a follow-up call, or a request for feedback on a project.
The vital thing is to make sure your CTA is specific and actionable and that it's something that the recipient is likely to respond to.
Before we show you how to connect with leads on LinkedIn instantly, we’ve provided 4 examples of effective LinkedIn messages to get you a good head start.
Send Effective Follow-Up LinkedIn Messages With These 4 Templates
1. Template 1 - Add a Personalized Touch
It was great meeting you at the [networking event] last week! We had an interesting discussion about [topic], and I appreciate your insights. If there's anything I can do to help or provide more information on the subject, please don't hesitate to reach out.
Thanks again for your time!
[Your Name] [Your Contact Information].
2. Template 2 - Offering Assistance
It was wonderful meeting you at [networking event] last week! I really enjoyed our conversation about [topic], especially when we discussed [specific topic]. If I can ever be of assistance in relation to this topic or any other projects you may be working on, please don't hesitate to reach out! Thanks again for your time!
[Your Name] [Your Contact Information].
3. Template 3 - Adding Value
I hope you're doing well! It was great connecting with you at [networking event] last week – I enjoyed discussing [topic] and learning about your experience in this area. If there's anything I can do to help or provide more information on the subject, please don't hesitate to contact me! I'd also love to connect with you on LinkedIn so we can stay in touch in the future. Thanks again for your time!
[Your Name] [Your Contact Information].
4. Template 4 - Suggesting Cooperation
Hi [First Name],
It was great to meet you at [Networking Event] last night. I really enjoyed our conversation about [specific topic]. I think we share a lot of common interests and could be valuable connections for each other.
As promised, I wanted to share with you a helpful resource that I think could be of interest to you. [Insert link to resource]. I found it really useful in [specific way].
I'd love to continue the conversation and see how we can help each other. Would you be interested in grabbing coffee next week to chat more? Let me know your schedule, and we can find a time that works.
Looking forward to hearing back from you.
We hope you’ll put our practical tips and templates to good use to easily expand and manage your network.
However, we have an ace up our sleeve that can help you connect instantly with leads on LinkedIn.
How to Instantly Connect With Your Leads on LinkedIn?
Digital business cards can boost your networking efforts and help you not only make an impression but instantly connect with your leads and continue a conversation.
Tapni is one solution that enables great customization options, which means you can incorporate your brand colors, logo, etc., to make you more memorable at the event.
Furthermore, Tapni helps you connect with your leads instantly. How?
Each Tapni card comes with an NFC chip and a QR code, making it compatible with all devices.
And being digital, the card enables you to provide as much relevant info as you like, including all the relevant links, such as your LinkedIn profile.
So, you can set your LinkedIn profile link as a direct one, and once a lead scans your card, they’ll immediately “land” on your LinkedIn profile.
Therefore, you can connect via LinkedIn in a matter of seconds.
And the best thing is they don’t need the app to access your info.
On top of that, you can:
🔥 Set a follow-up reminder not to forget to reach out to your new contacts.
🔥 Automatically send a message to people who visited your profile.
🔥 Organize your contacts into lists and tag them further - This way, it would be easier to find contacts and link them to the events.
🔥 Manage your contacts easily and move them to other lists or groups.
🔥 Enjoy various features for teams and businesses, such as directly sending contacts to your CRM.
🔥 And many more.
Ready to turn a lead into a deal?
Create your Tapni profile today so you don’t let valuable connections slip away.
1. How Many Follow-Up Messages Should I Send?
The optimal number of follow-up messages is around 3-5. However, don’t keep sending one and the same message.
2. What Shouldn’t I Do When Following-Up?
You shouldn’t sound too pushy or needy. Furthermore, avoid long messages that only go about you and your line of work.
Also, don’t follow up with a call unless that was an agreement.
3. How Important is a Follow-Up?
Follow-up is essential to build and deepen your professional relationship with a lead, and it opens a door for future collaboration and expanding your networks.
And if you use a digital business card, the whole process goes effortlessly.
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